Press
A curated collection of news stories, articles, and media features about Innovation Shades and our work.
The Best Window Shades in New York
By Maria Yagoda, CURBED | Feb. 14, 2025
Photo-Illustration: Curbed
For Foolproof Motorized and Smart Shades
The decade-old shop has developed a cult following in the design community for its mastery of connected- and automatic-shade installations. Nicole R. Fisher, former stylist for Lady Gaga and the founder of BNR Interiors, first hired the company to connect drapery and shades to a smart-home system in a four-bedroom West Village apartment. The starting price for manual or roller shades on a standard-size window can be as low as $175, while motorization and customizations can add thousands. Her client had already sourced the fabrics she wanted, and, says Fisher, the Innovation Shades staff “were very patient with her, walking her through everything.” In the end, Innovation installed custom drapery in the primary bedroom and inside-mount Roman shades in the kids’ room for a comprehensive blackout effect. On a current project in a Tribeca apartment with 20-foot-high ceilings, Innovation is installing utilitarian roller sunshades that fold up discreetly into the ceiling. Fisher, who designed Lucy Liu’s apartment (Liu opted for shutters), says the company can create whatever you have your mind set on. “I can send them a photo from House Beautiful from 30 years ago, and they figure out how to make it,” she says.